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AIA Worldwide Receives CIPD Recruitment Marketing Award
Company Receives Honor in the Graduate Initiative Category
for Their Work for Thales
LONDON, UNITED KINGDOM (July 20, 2017) – AIA Worldwide, a
global leader in talent acquisition technologies, today announced it has won
the CIPD Recruitment Marketing
Graduate Initiative Award, on behalf of their client Thales.
Since its launch in 1980, The Recruitment Marketing Awards
continue to provide recognition for excellence and professionalism in
recruitment marketing and talent management. The program evolves each year to
stay up to date on the changing dynamics of the industry, continuously
reviewing and adapting their award categories to recognise innovation,
creativity and effectiveness achieved through best practices.
In selecting the winner of the Graduate Initiative category,
judges evaluated agencies on large campaigns that include brochures, on-campus initiatives,
DVDs and/or a range of marketing materials, as well as each agency’s ability to
engage with their audience. AIA Worldwide was chosen as the winner of the
Graduate Initiative Award, highlighting its ability to successfully use
WhatsApp and Snapchat to truly engage and connect with the campus audience.
“It’s great to have hard work recognised, but it’s even more
satisfying when you know the hard work has come from both sides,” explained
Will Jeffreys, creative director at AIA Worldwide. “This isn’t just about
agency strategy and creative ideas; Thales pushes us to deliver innovative,
award-winning work for them. What they give us in return is the scope, freedom
and encouragement to make it happen.”
“AIA's fresh and creative approach challenges our target
audience to take notice and have a closer look at Thales in the UK as a
destination employer," said Owen Poole, group head of employer branding
for Thales worldwide. “Our graduate campaign Together we explore a world of
possibilities accompanies graduates along the candidate journey, from
attraction to onboarding, offering an engaging and interactive experience of
life in Thales."
About AIA Worldwide
AIA Worldwide is a global leader in talent acquisition technologies, committed
to finding new ways to leverage software, strategy and creative to build talent
and enhance our clients’ employer brands- across every connection point. Over
the past eight years- from healthcare to finance to retail to technology and
everything in between- we’ve revolutionized the way companies and candidates
Thales is a global tech enterprise where brilliant people from all
over the world come together to share ideas and inspire each other, with
operations in 56 countries and 64000 employees worldwide. In aerospace,
transportation, defence, security and space, our people test the limits of
engineering and deliver solutions that push the boundaries, and make tomorrow